Ecommerce websites no longer just focus on selling; oversaturated markets have increased the need to enrich the overall online buying experience for online shoppers. This means finding ways to keep them engaged through all the steps of the buyer’s journey and ensuring there are no roadblocks along the way. One of the most effective ways […]
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Personal branding refers to the conscious effort to influence and shape how others perceive you instead of a business entity. At its very core, it simply means highlighting what makes you unique in order to stand out from the crowd.
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The competition in the eCommerce industry is getting pretty steep, with the number of online businesses increasing almost by the minute. If you are among the millions of online sellers in the world, the question will always be about how you can rise above the competition. The answer is simple: By implementing eCommerce digital marketing […]
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Approximately 12 to 24 million eCommerce websites exist online Competition is rife and furious. It’s an ongoing battle to be more competitive – to increase eCommerce sales, remain relevant and make your brand standout in a crowded eCommerce environment. A pinch of creativity, a dash of wise choices and a strong dose of consistency can do […]
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Commerce has evolved. It’s no longer restricted to visiting strip malls. In fact, Statistia estimates that $996,956 is spent online each minute.That’s a whopping figure! Everything you need is only a few clicks away.However, customers don’t readily spend their money without connecting with a brand.There must be an eCommerce brand personality. Want to build an eCommerce brand? Start […]
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If you scroll through your feed and notice the amount of articles, ads, and various posts being shared, you can see that there’s no doubt anymore how crucial content marketing strategies are. With more and more businesses growing their brand online, it has become quintessential for marketers to use content to push for visibility and […]
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